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AI Insights · Timothy · October 2025

Top 5 Drawing & Coloring Apps on iOS in the US, Q3 2025

Explore the performance trends of the top drawing and coloring apps in the US iOS market for Q3 2025, with insights from Sensor Tower.

Top 5 Drawing & Coloring Apps on iOS in the US, Q3 2025

In the third quarter of 2025, the top drawing and coloring applications on the iOS platform in the United States showcased diverse performance trends. Here's an overview based on data from Sensor Tower.

Color by Number:Coloring Games from Wildlife Studios saw a consistent weekly revenue, peaking at approximately $130K in late July and early August. Weekly downloads experienced a significant increase towards the end of September, reaching about 151K. Active users displayed a slight decline, starting from 613K at the beginning of the quarter and ending with 499K.

Happy Color by Numbers Game by X-Flow maintained a steady revenue stream, closing the quarter at around $7.2K. Downloads surged in the final week to 88K, while active users remained robust throughout, starting at 1.5M and finishing at 1.8M.

For Color Pop AI - Coloring Book by MWM, revenue peaked at $191K mid-July. Downloads were relatively stable, with a slight peak of 57K in mid-July. Active users increased significantly towards the end of the quarter, reaching 429K.

Zen Color - Color By Number from Oakever Games experienced a gradual increase in revenue, ending with around $6.4K. Downloads fluctuated slightly but ended strong at 36K. Active users saw a steady rise, closing the quarter at 963K.

Lastly, Adult Coloring Book - Pigment by Pixite Inc. maintained a stable revenue, hovering around $55K. Downloads remained consistent, with a slight dip towards the end of the quarter, while active users stayed relatively steady, ending at 54K.

These insights reflect the dynamic nature of the app market, with trends varying significantly across different metrics. For more detailed analysis and insights, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: October 2025